Fri Jun 9, 2023 – 5:01 pm EDTFri Jun 9, 2023 – 5:09 pm EDT
(LifeSiteNews) — According to recently released industry data, Modelo Especial is now the number one beer in the United States, with sales surpassing $333 million for the month of May. In comparison, Bud Light earned $297 million, a 23% drop over the same period last year.
Other top sellers include Michelob Ultra ($267.6 million), Coors Light ($241 million), and Miller Lite ($216.4 million).
Modelo is a Pilsner-style Mexican lager first brewed in the 1920s. It has been one of the best-selling imported beers in the U.S. for decades.
Constellation Brands owns the rights to Modelo in the U.S. The company has faced multiple lawsuits from Anheuser Busch Inbev (AB Inbev), which owns Bud Light and also owns Modelo outside of the U.S.
Grupo Modelo, which brews Modelo, imports Bud Light and other Anheuser Busch products to Mexico.
Bud Light sales have been in freefall since the company collaborated with LGBT influencer and activist Dylan Mulvaney earlier this year. Mulvaney is gender-confused man who dresses up as a woman in public. Sales during Memorial Day weekend in the U.S. were down
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