In this article:
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Leading Oklahoma OB/GYN Practice Presents Female Patients with Infinite Gender Options Through Phreesia Tech Platform
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Phreesia Inc: Global Consolidation of Medical Info Provides Perfect Pipeline to Wokify Your Local Providers
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Activist Ad Agency Klick Pushes Globalist Medical Propaganda Through Phreesia and Other Mediums
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Health Influencers and Life Science Companies Replace Actual Scientists: Subbing Social/Political Propaganda for Medical Research
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Per Phreesia & Klick Health: All Pharma & Medical Ads Must be Overtly LGBT
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Covid Pandemic Profiteering: Same Paid Propagandists and Players Packaged Pharma and Government Lies with No Apologies for Devastating Medical Results
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AI is Newest Frontier for Biomedical Communications Industry: Their Focus is on Human Decision Making and Social Media Censorship
One of the largest women’s healthcare practices in Oklahoma has allowed gender ideology to infiltrate their patient experience. Women’s Healthcare of Norman is a mega-practice of six female doctors and seven female Certified Nurse Practitioners (CNPs) dedicated to all aspects of women’s reproductive health including obstetrics, infertility, gynecology, and contraception.
As a regional juggernaut in women’s health, the practice serves thousands of patients in and around central Oklahoma and owns all of its own laboratory, diagnostic and robotic surgical equipment. Despite a long history of having an exclusively female staff to provide a safe and private space for patients, the practice appears to have more recently fallen into confusion concerning who is and who isn’t a woman.
Patients at Women’s Healthcare of Norman, prior to their appointments, receive a text that leads them to confirm their appointment and personal information. After static data points like birthdate, the following list of “gender identity” options is presented:
Medical science seems to have spontaneously evolved beyond biology during recent years which raises a number of questions. If a cardiologist examines the heart and a neurologist examines the brain, what is an OB/GYN examining on a “male” or “male-to-female (MTF)” patient? How exactly is that Pap smear performed?
Consider the presented “Genderqueer; Neither Exclusively Male nor Female” gender option presented by Women’s Healthcare of Norman. If a patient is confused from day-to-day about whether that patient’s 23rd pair of chromosomes carries an XX or an XY, wouldn’t a trained, medical clinician recognize a need for mental health intervention, not a mammogram?
The list also allows for the selection of more than one gender option. If one of two selected options is assumed to have a uterus and ovaries and the other a penis and testicles, how might the doctors of this practice proceed with infertility treatments?
And what medically sound “additional gender category” could a patient add to this list of options that a certified OB/GYN could acknowledge beyond patronizing a highly confused individual?
The confirmation questions go on to request information about “Sexual Orientation” though the wording again refers to this as “gender identity”:
Yet another safe and highly consequential space for women appears to have been infiltrated by nonsensical, non-medical ideology. The disconnect is so flagrant that this questionnaire, like much of the controversial material flooding public schools, must be coming from above and outside of this particular OB/GYN practice. In this case, the campaign is global.
Phreesia: Global Consolidation of Medical Info Provides Perfect Pipeline to Wokify Your Local Providers
The patient communication system providing infinite gender choices was selected for Women’s Healthcare of Norman by the Norman Regional Healthcare System. This publication reached out to Norman Regional President and CEO Richie Splitt concerning the system, but did not receive a response.
Norman Regional is a hospital and provider network that heavily promotes “Diversity & Inclusion” through its Diversity Council. Formed during the height of the Covid power grab, the council’s online list of purposes says little about healing, but seeks to provide “education for staff and volunteers to address unconscious bias and opportunities for improving just culture”.
The contracted supplier of Norman Regional’s patient communication technology is Phreesia Inc, a company based out of Wilmington, DE. According to Phreesia’s website, more than 4,000 medical organizations, including entire hospital systems, health plans and “life science companies”, utilize Phreesia’s patient scheduling, communication, insurance verification, payment processing and medical information collection software.
Phreesia was formed in 2005 to “help patients take a more active role in their care” and has since become the primary connection between millions of Americans and their healthcare providers. Phreesia coordinated over 150 million patient check-ins to medical appointments during 2023 and is now one of the largest, worldwide aggregators of patient data.
Phreesia’s original goal of connecting patients with their providers quickly evolved to directly influencing provider thinking and practice. Through its Phreesia Life Sciences arm, the company produces training materials for its client organizations and medical providers in conjunction with Klick Heath, a Toronto based, global advertising agency specializing in medical messaging.
Activist Ad Agency Klick Pushes Globalist Medical Propaganda Through Phreesia and Other Mediums
Klick Health is the Hollywood of healthcare. These are not scientists, medical researchers or doctors. They are professional storytellers and activists engaged by governments, NGOs, insurers, academia and pharmaceutical companies. Klick Health and similar organizations are tasked with convincing populations to trust and embrace specific medical interventions, lifestyles, behaviors and progressive positions. Business Wire describes Klick Health as “the world’s largest independent commercialization partner for life sciences”.
Having ventured beyond the restrictions of solid medical research, Klick leaders claim to be bringing creativity to the medical industry as they collect red carpet awards for their propaganda. Did you know there are Cannes Lions, Clios, London International and One Club’s Awards for those who produce medical ads and content aimed at patients worldwide? The awards are for creativity, not scientific accuracy, and Klick Health is a frequent winner.
Health Influencers and Life Science Companies Replace Actual Scientists and Medical Research
Klick Health refers to its young, progressive employee base as “Klicksters” and members of its creative team as “health influencers”. Their award-winning communications are often based upon emotion, not medical research. And while firms like Klick carry status within their global industry, the populace remains largely unaware of their influence upon medical recommendations and patient decisions. Canadian journalist Sam Bradley called Klick Health “the biggest health agency you’ve probably never heard of”.
New president of Klick Media, Ray Rosti, recently described Klick as “a leader in the health landscape with its people-centric focus, hacker roots, and legacy in healthcare marketing.” Rosti further summed up the organization’s goals by stating, “Klick is ready to take the future on at the intersection of data, technology, media, and healthcare.”
Expanding partnerships between firms like Klick, Phreesia, big pharma, major medical providers and governments make up a global industry called Biomedical Communications. It’s the realm where activism described as creativity is warmly welcomed to override solid medical science of the past, and where the pharma and medical industries carefully control and package how patients and their medical providers see and receive healthcare information.
Think of Klick Heath as the pseudo-science based on ideology, related Klick Media as the campaign manager and Phreesia as one distributor of the messaging to both you and your doctor. Klick Health and Phreesia are heavily focused on AI. Phreesia also has access to the personal, medical data of millions of individuals.
“Life Science Companies” Subbing Social/Political Propaganda for Medical Research
Within one such campaign involving pharmaceutical company Merck and a Phreesia/Klick publication called “Closing the Gap: Boosting preventive care among LGBTQ+ patients”, Phreesia Life Sciences leads medical providers to believe sexual attraction outside of heterosexuality makes an individual less able to know when they should be having cancer screenings:
The data to support this conclusion is based upon how “non-cisgender” patients feel (confidence in their knowledge), yet data later in the report suggests their actual awareness of available preventative services and screenings is higher than implied.
The message to providers suggests biology should be set aside and added time and attention should be allotted to any patient not exclusively heterosexual. Identity politics is now identity medicine.
Provider communications and options must change for all patients to allow LGBT patients to feel they belong within healthcare. Being a human with known anatomical characteristics is no longer enough. Global, social engineering has stepped between you and your doctor.
Per Phreesia & Klick Health: All Pharma & Medical Ads Must be Overtly LGBT
The “Closing the Gap” pseudo-study reveals an ideological partnership between medical tech and pharmaceutical companies currently pushing the overrepresentation of certain groups within advertising. If it seems like every drug commercial you see is chock full of those obviously practicing an alternate sexuality or identity, companies like Phreesia and Klick Health may be why.
The “Closing the Gap” training publication for medical providers repeatedly quotes Amy Gómez, PhD, Senior Vice President, Diversity Strategy at Klick Health. According to Gómez, this isn’t about healthcare anymore, their medical messaging is designed to “create reality” which the biomedical communications industry claims as its “tremendous responsibility”. Per Gomez within the Phreesia/Klick Health publication to doctors:
“Including a white, cis-gender, able-bodied gay couple in your marketing materials can be a positive starting point for brands, but it’s not the full extent of queer inclusion.”
“Advertising doesn’t just sell us products and services—it sells us a vision of the world and the people who are in it. It tells us who ‘matters’ and who doesn’t; who has power and who doesn’t.”
“Our industry manufactures the stories and images that both reflect and create reality, and that comes with a tremendous responsibility.”
“It’s imperative that we ensure everyone feels seen and included, particularly those who have been historically excluded from mainstream representation,”
“Educational and support resources are more likely to resonate with LGBTQ+ patients if they see themselves represented in pharma ads and related materials.”
Covid Pandemic Profiteering: Same Paid Propagandists and Players Packaged Pharma and Government Lies with No Apologies for Devastating Medical Results
The Covid pandemic was a boon for both Phreesia Inc and Klick Health. Phreesia Inc went public in 2019, just in time for the Covid lockdown and the explosion of telehealth. Phreesia stock (NYSE: PHR) went from $16.59/share (3/17/2020) to $79.20/share (2/7/2021). The company has a current market cap of $1.18 billion.
Klick Health seemed to know Covid-19 was coming with their release of a holiday video entitled Contagious: Holiday Epidemic is Spreading on December 4, 2019, prior to the first official case in the US.
The company quickly set to creating propaganda through The Vaccine Confidence Project, a global initiative that convinced many to stay masked, vaxed and locked down during 2020 and 2021 using both government and pharma funding funneled through academia.
Klick Health’s YouTube based videos and other creative messaging for the Vaccine Confidence Project turned out to be wrong about nearly every medical claim concerning vaccine benefits and risks, potential side effects, safety for pregnant women and children, advantage over natural immunity and harmful ingredients.
Data within the CDC’s Vaccine Adverse Event Reporting System (VAERS) confirms the damage done by such messages that created false fear then lulled the populace into an equally false sense of safety concerning harmful medical interventions. Current VAERS data quantifying all reports of adverse effects for all vaccine types since the system began collecting data in 1990 shows the Covid vaccinations to be shockingly dangerous, yet most continue to be pushed by medical providers.
And now, the same players and propagandists paid to tell you the Covid vaccines were a safe, wise and socially responsible medical choice have placed themselves between you and your medical providers through technology, leaving even OB/GYN specialists to question the basics of biology.
AI is Next Frontier for Biomedical Communications Industry: Their Focus is on Human Decision Making and Social Media Censorship
Don’t expect any apologies from the life science organizations or their marketers concerning their Covid misinformation. They’ve moved on to using patient data and targeted AI called Decision Intelligence to “simulate human-like reasoning”.
Klick Health also recently launched the first AI social media comment moderator for the life sciences industry which holds comments concerning biomedical topics until they can be reviewed. No more fact checkers after the fact…the propagandists are now ahead of your valid opinions and observations about health-related topics.
Time to Find a New OB/GYN
During a recent checkup, this journalist asked one of the founding physicians at Women’s Healthcare of Norman if she was aware of the gender choices within the digital patient communication and information confirmation system for her office (Spoiler alert: This journalist is an actual woman). The doctor quickly informed that system had nothing to do with their office despite it being the link between herself and every one of her patients.
If a medical practitioner can so easily hand off patient communications and personal, healthcare information to a company like Phreesia, what other solid, medical truths are they willing to abandon for convenience or profit. Time to find a new OB/GYN.
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