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May 25, 2021 (Children’s Health Defense) — The White House is partnering with nine popular dating apps to entice Americans to get vaccinated by offering special incentives to users who have received their COVID shot.
In an attempt to overcome vaccine hesitancy, Match, Tinder, Hinge, OKCupid, BLK, Chispa, Plenty of Fish, Bumble and Badoo will give vaccinated users access to premium content and a host of perks including boosts, super likes and special stickers displayed on their profile that show that they have received their shot, Forbes reported.
Users will also be able to filter potential matches by vaccination status or book vaccination appointments through the apps. Promotional campaigns on the apps will launch in the coming weeks and run until the July 4 Independence Day holiday.
“Human connection is so vital for healthy lives — it’s why I am so committed to this business,” said Shar Dubey, CEO of Match Group. “We are honored to work with the White House on increasing vaccinations across America, which will allow people to once again meet in person and engage in meaningful ways. This will make dating safer for
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