NEWS

Elon Musk admits Twitter’s troubling finances. Are they influencing platform decisions?

Updated: June 7, 2023 at 12:57 pm EST  See Comments

Wed Jun 7, 2023 – 11:27 am EDT

(Conservative Treehouse) — The New York Times has gained insider information on the current advertising revenue for the social media platform Twitter. Ignoring the nonsense narrative engineering and just focusing on the data itself, the revenue side for Twitter is half what we previously estimated. This makes the overlay for decisions on platform content even more stark.

According to the data, ad revenue for the month of April was a lacklustre $88 million. That’s a pace of just over $1 billion a year. With a pre-Musk operating expense of $4.5 billion, and pre-Musk revenue at $4 billion cited by the Twitter owner as the backdrop, here’s the outlook.

READ: Foreign policy experts make appeal for diplomacy, peace to end ‘unmitigated disaster’ in Ukraine

Assuming post-Musk labor cost reductions saved $500 million, a decline in revenue to $1 billion/yr would be a $3.0 billion deficit; to wit, you would need to add the $1.5 billion in debt service as part of the investor buyout structure.

That puts Twitter into a $4.5 billion loss ballpark per year.

This is the high end of what Musk previously estimated in public statements. Now we see why. From the Times:

Twitter’s U.S. advertising

The remainder of this article is available in its entirety at LifeSite News

The views expressed in this news alert by the author do not directly represent that of The Official Street Preachers or its editors

Advertisement
Atlin Tumbler Double Wall Stainless Steel Vacuum Insulation Travel Mug, Coffee Cup
0 0 votes
Article Rating
Subscribe
Notify of
guest

0 Comments
Inline Feedbacks
View all comments
A Quick Note…

Already a subscriber? Login to remove advertisements. Not a subscriber? Join the Official Street Preachers and gain access to hundreds of presentations and exclusives that cover today's events and how they impact you, your life, and your soul. All while supporting independent Christian researchers trying to make a difference.